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OUR

MISSION

Hi, I’m Laney, a content creator and digital marketing professional who specializes in aesthetic, emotionally-driven videos that actually make people stop scrolling. I help brands ditch the cringe ads and stand out with content that’s aesthetic, authentic, and algorithm-friendly… like a FaceTime with a friend.

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UGC

SERVICES

I create scroll-stopping short-form video content for:

  • TikTok & Reels (organic or ad-ready)
  • Product demos & unboxings
  • voiceover storytelling
  • Aesthetic lifestyle b-roll
  • Airbnb/travel reviews & walk-throughs
  • Wellness, skincare, beauty, & fashion content

Each video is filmed, edited, and optimized for your platform, always with intention and the type of “raw”-ness that breeds true human connection… person to person.

Increased Brand Awareness

Social media marketing allows businesses to reach a larger audience and increase brand visibility through engaging content and targeted ads.

Drive Website Traffic

By sharing valuable content and promotions on social media, businesses can drive traffic to their website, increasing leads and conversions.

Enhanced Customer Engagement

SMM provides a platform for direct interaction with customers, fostering relationships, addressing queries, and receiving feedback in real-time.

Data-driven Insights

Through analytics tools, businesses can gather valuable data on audience behavior, preferences, and campaign performance, enabling them to refine strategies for better results.

About Me

Meet Laney

I’m a lifestyle + travel content creator based in the U.S., creating user-generated content (UGC) that approaches content (and life) through a lens of authenticity and relatable storytelling.

My content centers around relatability, humor, and emotion. And it ranges considerably: a dream Airbnb walkthrough, a no-filter morning routine, or a raw girl-talk moment that makes people feel seen. I create the kind of content that doesn’t feel like an ad… but makes you want to buy anyway.

If you’re a brand looking to build trust, drive conversions, or just finally show up on social media authentically, then we’re a good match.
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HOW

WE WORK?

1

FREE CONSULTATION

Elevate your brand with a personalized free consultation tailored to your unique goals and challenges.

2

FIND THE SOLUTION

Uncover innovative solutions with our team of experts dedicated to transforming your vision into reality.

3

LAUNCH YOUR PROJECT

Launch your project with confidence and watch your ideas come to life through our strategic and creative processes.

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Recent Works

Transforming Brands through Innovative Social Campaigns

@laneyruthh

A run + a cold plunge & ik im having an amazing day

♬ original sound - EX7STENCE™
@laneyruthh

Finally we’re bringing back charms 😫🐚

♬ original sound - Stick Figure

Set up & Onboarding Fee: This one-time fee includes an initial consultation, account cleanup, account linking and access, brand alignment, social media profile optimization, and business description.

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FREQUENTLY

ASKED QUESTIONS

Your Social Media Marketing Questions Answered

What social media platforms do you specialize in?

We specialize in a wide range of social media platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok. We tailor our strategies to suit the specific platform that best aligns with your target audience and business goals.

Can you provide examples of successful social media campaigns you have run in the past?

We have successfully executed diverse social media campaigns for various clients across different industries. Our portfolio includes examples of engaging content, influencer collaborations, targeted ads, and interactive campaigns that have effectively boosted brand awareness, engagement, and conversions.

How do you measure the success of a social media marketing campaign?

We measure the success of a social media marketing campaign through key performance indicators (KPIs) such as engagement rates, reach, click-through rates, conversion rates, and ROI. By analyzing these metrics, we can evaluate the effectiveness of our strategies and make data-driven decisions to optimize future campaigns.

What is your process for creating and implementing a social media marketing strategy?

Our process begins with a comprehensive analysis of your business objectives, target audience, and competitors. Based on this research, we develop a customized strategy that includes content creation, scheduling, community management, advertising, and ongoing monitoring. Our team collaborates closely with you to ensure that the strategy aligns with your brand voice and goals.

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READY TO
GET STARTED?

Let’s create something that feels real.
For rates, custom packages, or a creative pitch for your brand please fillout our contact for or email laneycrapps@gmail.com